Logo

The Brighton Grammar logo is the primary means by which we are recognised and should appear on all BGS communications. Use of the logo must be approved in all circumstances by BGS Marketing & Communications (Marcomms).

For external graphic designers and suppliers, the logo has been specially drawn and spaced; do not redraw, change or reposition it. Do not manually type the BGS signature; always use the artwork files that are provided to you (please contact us).

Primary Signature

Shown here is the School’s primary signature in a horizontal layout. The horizontal version is the preferred primary signature type.

bgs_logo_horizontal

The primary signature is composed of two parts: the logo and the text “BRIGHTON GRAMMAR,”. When using the primary signature, it must be represented exactly as shown here. If any of these two parts are not present, the primary signature lockup is incomplete.

The logo should not be used as a standalone mark except in very specific circumstances and only with prior approval from Marcomms.

Clear Space and Minimum Size Requirements

To maintain our brand’s integrity, clarity and consistency, the size and space left around the logo must always be maintained across all forms of communication.

The reversed version of the logo should only be used on a blue or white background. 

Use the logo in the lockup that you are working with to determine the space left around the logo, also called the ‘clear space’ or ‘exclusion zone.’ At the top and bottom of the logo, there should be no words or images placed in the area equal to or greater than the height of the crest. To the left and right sides of the logo, there should be no words or images placed in the area equal to or greater than the width of the logo.

Primary Signature: Stacked

Shown here is the primary signature in a stacked layout. The stacked version may be used if the primary horizontal signature does not work well within a particular layout.

vertical_logo

Clear Space and Minimum Size Requirements

To maintain our brand’s integrity, clarity and consistency, the size and space left around the logo must always be maintained across all forms of communication.

Use the logo in the lockup that you are working with to determine the space left around the logo, also called the ‘clear space’ or ‘exclusion zone.’ At the top and bottom of the logo, there should be no words or images placed in the area equal to or greater than the height of the crest. To the left and right sides of the logo, there should be no words or images placed in the area equal to or greater than the width of the logo.

Primary Signature: Centered

BGS_MB_CMYK_Positive_notagline

Clear Space and Minimum Size Requirements

To maintain our brand’s integrity, clarity and consistency, the size and space left around the logo must always be maintained across all forms of communication.

Use the logo in the lockup that you are working with to determine the space left around the logo, also called the ‘clear space’ or ‘exclusion zone.’ At the top and bottom of the logo, there should be no words or images placed in the area equal to or greater than the height of the crest. To the left and right sides of the logo, there should be no words or images placed in the area equal to or greater than the width of the logo.

One-Color Reproduction

When reproduced in color, the logo should appear in the primary colour, BGS blue (PMS 286)

If blue cannot be used, black may be used. The logo can also be reversed out in white, but only when the background is BGS blue or black.

1-colour-versions

Improper Uses

Do not change the typeface.

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Do not change the color.

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Do not use inappropriate background colors.

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Do not apply special effects.

bsg_logo-usage-web_v24

Do not distort the signature.

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Do not use tints of Pantone 286.

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Do not apply gradients.

bsg_logo-usage-web_v27

Do not outline the signature.

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Do not rotate the signature.

bsg_logo-usage-web_v29

 

Downloads

To ensure consistency of use and to protect the BGS brand mark, the logo is unavailable for download online. If you require the logo for any use, please get in contact with Ross Donnan in Marcomms to request usage.

External agencies or designers can also get in touch with Ross above to request usage.